The air travel industry has dealt with significant change and uncertainty in the wake of the COVID-19 pandemic. In 2020, JetBlue Airways decided its competitive advantage depended on IT — in particular, on transforming its data stack to consolidate data operations, operationalize customer feedback, reduce downstream effects of weather and delays, and ensure aircraft safety.
“Back in 2020, the data team at JetBlue began a multi-year transformation of the company’s data stack,” says Ashley Van Name, general manager of data engineering at JetBlue.
