In the digital era, where customers can select virtually anything with a click of a button, they are demanding more choice; not only in products, but in how and when they pay for them. They expect flawless service and require instant gratification. Yet, CIOs in every industry are struggling to keep pace with IT demands to bring new products and services to market and offer the complexity needed for modern commerce. In fact, MGI Research forecasts that go-to-market speeds will increase substantially by 2020. The stakes are high. Customers simply move on. For those who take on the Cloud metamorphosis, costs are low relative to the long-term profitability provided by the “makeover.”