March 28, 2023
Via: InfoWorldRemember cloud washing from a few years ago? This term refers to the practice of companies representing their products and services as cloud-based when they are not truly cloud-based. In other words, cloud washing was, and still is, a marketing […]
June 7, 2016
Via: InfoWorld Cloud Computing“Cloud washing” is back. It’s the practice of inflating financial results for a company’s cloud business, usually by redefining existing services and products to fit the cloud umbrella. The SEC accused IBM of cloud washing its financial results several years […]
April 16, 2024
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