Tag: Salesforce

December 31, 2020

When Salesforce acquired Quip in 2016 for $750 million, it gained CEO and co-founder Bret Taylor as part of the deal. Taylor has since risen quickly through the ranks of the software giant to become president and COO, second in […]

November 12, 2020

Salesforce on Thursday announced Revenue Cloud, its latest cloud vertical that’s aimed at helping businesses create a single point of reference for customer transactions, from purchase to renewal to revenue recognition. Part of the Salesforce Customer 360 Platform, Revenue Cloud […]

July 20, 2020

Salesforce on Monday announced the general availability of Service Cloud Voice. The company is also expanding its partnership with AWS to offer customers pre-integrated Amazon Connect inside of Service Cloud. First announced at Dreamforce 2019, Service Cloud Voice aims to […]

July 16, 2020

Salesforce has announced several new Marketing Cloud product updates that aim to support enterprise marketing teams working remotely. Key updates include Einstein-powered AI features in Interaction Studio, four new features in the enterprise addition of Pardot, and a new Datorama […]

March 9, 2020

Salesforce on Monday announced a series of new capabilities and features for Health Cloud, its patient and customer relationship platform for the healthcare and life sciences industry. The expanded features come as Salesforce continues to build up its industry-specific offerings. […]

January 13, 2020

Salesforce announced some new developer tools today, designed to make it easier for programmers to build applications on top of Commerce Cloud in what is known in industry parlance as a “headless” system. What that means is that developers can […]

November 19, 2019

Salesforce and AWS announced an expansion of their on-going partnership that actually goes back to a $400 million 2016 infrastructure services agreement, and expanded last year to include data integration between the two companies. This year, Salesforce announced it will […]

November 6, 2019

Salesforce is announcing that it has appointed Adam Blitzer as the new CEO of Marketing Cloud. Marketing Cloud is Salesforce’s suite of digital marketing tools, built around the company’s acquisition of ExactTarget back in 2013. That acquisition is what brought […]

November 5, 2019

Salesforce on Tuesday rolled out new features for its Health Cloud, targeting specific segments of the life sciences sector — the pharmaceutical industry and medical device companies. The buildup of Salesforce’s Health Cloud is part of the CRM giant’s larger […]

September 18, 2019

As the climate crisis looms over our collective future, consumers, investors and executives alike are asking what can be done to curb the corporate world’s carbon footprint. With that in mind, Salesforce on Wednesday announced a new cloud service that […]

June 13, 2018

Less than three months after closing its acquisition of CloudCraze, Salesforce on Wednesday introduced a business-to-business offering to its Commerce Cloud portfolio. The CRM market leader unveiled B2B Commerce, a product derived from CloudCraze’s e-commerce platform, and extending Salesforce’s e-commerce […]

May 22, 2017

Salesforce.com Inc., attracting more customers with a bigger lineup of products, boosted its annual revenue forecast and bolstered optimism about future sales growth for its cloud-based services. Chief Executive Officer Marc Benioff has been buying companies and investing in technologies […]

June 21, 2016

Salesforce’s decision to move to AWS highlights the fact that operating your own data centre is increasingly expensive and time intensive. Pushing services to the cloud removes the need for upfront investment in data centres that won’t reach capacity for […]

June 6, 2016

When it completes its acquisition of Demandware later this year, Salesforce will become an overnight e-commerce powerhouse. But as the CRM giant transforms the platform it purchased in an expensive bidding war into its new Commerce Cloud, it will need […]

May 19, 2016

Software developer Salesforce is on track to become one of the few software companies to break the $10 billion revenue mark after enjoying its best-ever first fiscal quarter, company officials told financial analysts Wednesday. Strong execution across all elements of […]

December 28, 2015

Recently while attending Salesforce’s Dreamforce conference (disclosure: Salesforce covered my travel and expenses to attend the event and is, at the time of writing, a client of Diversity Analysis), I was introduced to Jeff Wechsler, CTO of MaidPro, a cleaning […]