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BT signs five-year deal with Google Cloud to revamp customer experience

March 10, 2022

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BT has signed a five-year deal with Google Cloud that will see the pair collaborate on a wide-ranging body of work geared towards helping the telco giant cut costs and build out new revenue streams.

Specifically, BT will be drawing on the Google Cloud portfolio of infrastructure, artificial intelligence (AI), machine learning and data analytics services to digitally transform its business.

The work will be overseen by the company’s BT Digital arm, which has been tasked with building a group-wide data and AI fabric in accordance with the company’s overarching cloud-first, AI-first digital strategy.

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