The answer to the question of why cloud computing is so popular could be that it comprises myriad benefits. These include agility, collaboration and productivity, along with the flexibility to create new cloud environments on an ad-hoc basis whenever they’re required. With benefits a plenty, it’s easy to overlook its downsides. One of the most concerning pitfalls is that companies often invest in cloud applications and neglect to devise a plan to realise ROI. This is reflected in a Gartner report which cites that less than 30% of businesses have devised a cloud computing strategy.
