Top
image credit: Adobe Stock

Today’s industry clouds are different

January 17, 2023

Via: InfoWorld
Category:

Here’s an observation I’ve made many times in my career: If your business is plateauing, it’s time to go vertical. In other words, when you run out of potential market runway, look for horizontally focused products (cross-industries) such as databases, integration brokers, or development systems. Develop those products to fill a niche, then announce that you’ll be vertically focused moving forward. This is an old story about building new capabilities into a technology product or service that solves industry-specific problems. For example, a database can have industry-specific schemas like those used by banking.

Read More on InfoWorld