Buying event apps can be costly, confusing, and frustrating. The reason that Guidebook’s business model is software as a service, is because technology changes so rapidly, and event organisers must always stay with (or ahead) of the curve. Paying someone to develop a one time app more often than not a costly mistake that people make only once.
For instance, in the past 8 years, countless new device types and operating systems have been developed, design standards have changed substantially, and security requirements have become more complex.
