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Microsoft Ups Salesforce, Oracle Rivalry With New Cloud Product

July 7, 2016

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Microsoft Corp. is revamping its software applications that help business manage tasks such accounting, human resources and customer management, grouping them together in a unified cloud product that will sort and analyze customer information more seamlessly.

The new Dynamics 365 combines disparate products to let customers choose what apps they need for functions such as finance, field service, sales, operations, marketing and customer service, said Takeshi Numoto, who oversees marketing for Microsoft’s cloud and enterprise business.

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