Microsoft 365 is growing, and so are the opportunities to add value to companies that leverage the cloud service. Last year, Microsoft reported that Office 365 has 258 million monthly active users and that Microsoft Teams grew to 75 million daily active users. For shrewd IT service providers (ITSPs), this growth presents three major opportunities to generate revenue, but only if they take the appropriate proactive steps.
Many ITSPs are, by nature of the business, reactive. They work hard to land new clients, but once those clients are on board, they wait for clients to reach out to them with questions, problems or opportunities.