Early investors and technology consumers alike love the poignantly named “Unicorn” companies, or private startups that reach the $1 billion valuation. The most recent unicorn spotting is social media game-changer Snapchat, which was recently valued at $16 billion.
According to a recent infographic from Alexa discovered via Adweek, Snapchat also proves to be one of the rarest unicorns of all.