People who are shopping, researching, or doing anything at all online don’t want to be held up by a website that takes a long time to load. And, ads are one of the most common reasons for poor website performance.
SteelHouse uses the IBM Cloud to ensure a good user experience, which for the advertising software company translates to an ad being served in approximately 100 milliseconds or less.
With the cloud, we’re able to deploy all over the world and we don’t have to worry about the orchestration or the time that it takes to serve an ad.
