Tag: flexibility

Global Cloud

6 key challenges of complex cloud environments — and how to manage them

May 3, 2022

Via: CIO

The dramatic shift to cloud services over the past few years has given organizations unprecedented flexibility and scalability, enabling them to forge ahead with digital transformation efforts. For many, it has also led to intermingled, complex strategies that threaten to […]


Should You Do Attribution or Mix Modeling, or Both?

October 7, 2016

Via: Gartner Blog Network

Attribution and marketing mix modeling solutions measure the impact of marketing and media efforts, and suggest ways to improve that impact. Increasingly, marketing leaders use both methods — either in parallel or unified within the same platform — to expand […]