As artificial intelligence continues to reshape industries across the Asia Pacific, enterprises are grappling with an unprecedented surge in data, creating complex challenges in management, storage, and accessibility. This digital transformation has created a critical need for robust, AI-ready infrastructure, prompting technology leaders to make strategic moves to capture the burgeoning market. In a significant development aimed at strengthening its regional leadership, Hitachi Vantara, the data infrastructure and hybrid cloud management subsidiary of Hitachi, has announced the immediate appointment of Wendy Koh as its new Vice President of Sales for the Asia Pacific (APAC) region. Based in Singapore, Koh is tasked with spearheading the company’s technical sales strategy, a move designed to directly address and capitalize on the escalating demand for sophisticated AI-enabled data and hybrid cloud storage solutions throughout the diverse and rapidly evolving APAC landscape. This appointment signals a deliberate focus on aligning the company’s expertise with the specific needs of a market at the forefront of the global AI revolution.
A Strategic Vision for Regional Expansion
In her new capacity, Wendy Koh assumes a pivotal role that extends far beyond traditional sales leadership, as she is responsible for architecting and executing Hitachi Vantara’s comprehensive technical sales strategy across the entire APAC region. Her mandate involves guiding the regional sales teams, cultivating deeper and more strategic relationships with both new and existing customers and partners, and driving initiatives designed to accelerate the market adoption of the company’s advanced product portfolio. A central element of this strategy will be to champion the company’s flagship Virtual Storage Platform One (VSP One), a unified data platform engineered to simplify and modernize data infrastructure for the hybrid cloud era. Reporting directly to Adrian Johnson, the senior vice president and general manager for the Americas and Asia Pacific, Koh’s leadership is integral to translating Hitachi Vantara’s global technological vision into tangible growth and customer success within the unique economic and technological ecosystems of the Asia Pacific, ensuring that clients are well-equipped to leverage their data as a strategic asset in the age of AI.
An Industry Veteran for a Dynamic Market
This strategic appointment is set against the backdrop of a market undergoing profound transformation, with AI acting as a primary catalyst. Adrian Johnson noted that artificial intelligence is fundamentally redefining the paradigms of enterprise data management, creating both immense opportunities and significant hurdles for businesses. The urgency of this shift is underscored by market projections indicating that the APAC data center market is on a trajectory to experience a remarkable 22% compound annual growth rate (CAGR) through 2029, a surge directly fueled by widespread AI and cloud adoption. Johnson emphasized that as enterprises navigate the complexities of this explosive data growth, they require more than just technology; they need seasoned expertise to guide their digital journey. Koh’s appointment is positioned as the answer to this need, bringing a leader with the requisite experience to help clients architect resilient, scalable, and intelligent data solutions that can withstand the demands of modern, AI-driven workloads and unlock new avenues for innovation.
With an extensive career spanning over three decades, Wendy Koh brought a wealth of experience in IT consulting, strategic planning, infrastructure management, and partnership development to her new role. Her distinguished professional background included numerous executive leadership positions at some of the technology industry’s most prominent firms. Prior to this appointment, she served as the executive vice president for Southeast Asia at Capgemini and held significant roles at industry giants such as Cisco, Juniper, and NetApp. Throughout her career, her focus remained on spearheading technology and digital transformation initiatives for a diverse clientele that included both government entities and major private sector corporations. Also serving as an independent, non-executive director at ASMPT Limited, her industry acumen is widely recognized. Upon her appointment, Koh expressed her enthusiasm, recognizing the APAC region as a vibrant hub of innovation and growth, and she affirmed her commitment to leveraging Hitachi Vantara’s deep expertise and advanced solutions to help customers accelerate their transformation journeys and achieve unprecedented levels of return on investment.
